If you didn’t already know – I am born and raised in Hawaii on the island of Maui. While it’s quite expensive to live here, it’s my island home and I’m proud of it. My families roots and ancestry go back several years and my Great Grandmother was even of 100% Hawaiian ancestry. Because of this, I’m always VERY proud of where I come from and the great things that Hawaii has to offer. The islands are a wonder of talent, many of which come from the music industry. My parents are musicians, so I have definitely seen my fair share of talented song birds and instrument players over the years. One very talented person who comes from my island home of Maui is Anuhea Jenkins and I’m excited to share that she has recently collaborated with one of my favorite cosmetic brands, Cargo Cosmetics. Today I’m going to share with you the You Had Me At Aloha palette – a new and limited edition release. Let’s learn more about it, shall we?
This gorgeous limited edition palette called: You Had Me At Aloha is hawaiian themed with 12 gorgeous shadows. Retailing for just $34.00 this palette includes a very versatile mix of neutral shades and pops of color to create gorgeous and stunning eye looks. Each shade is inspired by Hawaii’s beautiful natural beaches and floral and forest landscapes.
The shades through out the palette are laid out in 3 quads and 6 duos to perfectly coordinate and achieve both day and night looks. I have also been enjoying pairing different colors outside of the coordinated tones (like Kai, Lei, Shaka and Shell) to create my own custom looks. The palette also comes with a versatile dual-ended eye shadow brush that will allow you to apply the color and blend as well as a black pencil eye liner that can be sharpened to complete your entire look.
- Hula – champagne (shimmer)
- Waikiki – light peach (matte)
- Hapuna – ivory (matte)
- Kona – medium brown (shimmer)
- Shell – light pink pearl (shimmer)
- Shaka – medium pink purple (matte)
- Hibiscus – light yellow (matte)
- Island – peach (shimmer)
- Kai – teal (shimmer)
- Tiki – deep brown (matte)
- Lei – violet (matte)
- Luau – aubergine (shimmer)
I’ve had this palette now for a few weeks (since it was released on Cargo’s website) and I was not only intrigued but very excited to get it when I posted about the collaboration between Cargo and Anuhea last year. When I talked about the collaboration months ago, I had no idea what the products would be or the colors so as soon as I seen it… I fell in love. This particular palette screams “Honey” to me because the colors within are literally those that I use all the time or my favorite and must-have types of shades. But, the fact that Anuhea is a local girl from Maui and signed as Ambassador of one of my favorite brands, really was the icing on the cake for me.
The shimmer shades through out this palette are absolutely stunning and gorgeous and each have a really nice texture. The matte shades definitely wowed me more than I had expected. Perfectly selected to have the mattes you need to create a whole eye look. I am always impressed with the quality of Cargo’s products and I’m amazed they are not hyped up as much as other brands. I have several palettes from Cargo but I think this is my favorite.
“As a Hawaii girl, I’m really proud to share this collaboration with all of you. This beautiful palette is a must have for the makeup lover – especially if you enjoy colors like these. Wearable shades with pops of color to help you create a stunning look.” – Honey
Let’s talk about the packaging… first, how beautiful is this Hawaii themed palette. I think the design on the cover and the gold foiling really add a special touch. For years to come, this will be a palette I will love having in my collection – even if just to hold for sentimental sake because the packing is gorgeous. The colors are all named after places in Hawaii or things about Hawaii which I love. I also love how so many of the colors represent its name perfectly – for example: Kai (which is the teal shimmery shade in the palette) is Ocean in hawaiian. And Hapuna which is a gorgeous location on the island of Hawai’i (Big Island) is a beautiful ivory matte shade which is reminiscent of the location that Hapuna is – tranquil, quaint, a golf resort area and great beaches for surfing. Kona, a medium brown tone represents one of the main towns on the island of Hawai’i is lined with lava rack along the western coast and you’ll find various coffee farms & many historic landmarks on the island there. All of the names of this palette correspond so well with the color it represents.
Hawaiian born singer and songwriter, Anuhea, is one of the most popular talents to originate from Hawaii. She charted top ten on the iTunes Pop, R&B and Reggae charts as well as the Billboard Heatseakers and World Music Charts. Anuhea has shared the stage with Bruno Mars, Babyface, Al Green, FloRida, Hoobastank, Jack Johnson and Ziggy Marley. She won two Na Hoku Hanohano Awards, Hawaii’s version of the Grammy’s, for Contemporary Album of the Year and Most Promising Artist. Eight of her songs consecutively made it to #1 in Hawaii including, “Higher than the Clouds.”
This gorgeous palette and the collection of products in collaboration with Anuhea has been available in over 1,100 Kohl’s department stores as of February 2017. Anuhea will be appearing in all elements of the brand’s comprehensive marketing campaign including the print and digital advertising, in-store displays, public relations and even event appearances and social media. I recently watched a live mini concert that she did via social media two weeks ago at Turtle Bay Resort on the island of Oahu where she debuted her song “You Had Me At Hello” and talked about the line with Cargo.
So, will you be getting your hands on this limited edition beauty? If so, I’d love to hear all about it. While I don’t know Anuhea personally, I feel like I do have a personal connection with her since she is from my island home. I’m excited to see this collaboration (keep an eye out for more products I’ll be sharing from the collab coming soon) and I’m wishing her all the best in her continued success.
Maui No Ka Oi
Disclaimer: This product was purchased by me with my own money. All opinions are my own, 100% honest & unbiased. Affiliate links are posted through out. The image of Anuhea was provided to me from Cargo Cosmetics as part of PR purposes.