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Podcast

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Over the last two decades, the digital landscape has evolved dramatically. Social media has given rise to a new wave of creators, many labeled as “influencers.” But here’s the thing—I’ve been creating content long before the term “influencer” even existed, and I’ve never been comfortable being called one. In this post, I’ll share my thoughts on why I prefer to call myself a content creator, the key differences between influencers and creators, and the lessons I’ve learned after 20 years in the digital space.

The Evolution of Digital Creation

When I started creating content nearly 20 years ago, the landscape was completely different. Platforms like MySpace, Blogger, and even early YouTube were about connection, creativity, and authenticity. The term “influencer” wasn’t even a thing back then—it was all about sharing passions and building communities organically.

Fast forward to today, and the word “influencer” has become synonymous with brand deals, curated lifestyles, and chasing trends. While there’s nothing wrong with that, it’s not the path I’ve chosen.

Content Creator vs. Influencer

So, what’s the difference? For me, a content creator focuses on storytelling, education, and adding value to their audience’s lives. An influencer, on the other hand, often focuses on selling a lifestyle or product. While both roles are valid, I’ve always prioritized building genuine relationships with my audience and sharing content that reflects who I am.

Why I Don’t Like the Term “Influencer”

The label “influencer” feels limiting—it reduces the depth of what we do as creators. I’m not here to just sell products; I’m here to tell stories, inspire, and connect. Plus, the term comes with stereotypes of inauthenticity and superficiality, which doesn’t align with the values I hold as a creator.

Lessons From 20 Years of Content Creation

Here are some key lessons I’ve learned over the years:

  1. Authenticity Wins: Audiences connect with creators who are real, not perfect.
  2. Adaptability is Key: The digital world changes quickly, and being flexible has helped me stay relevant.
  3. Know Your Why: Creating content with purpose keeps you motivated and grounded.
  4. It’s Not All About Numbers: Impact matters more than follower counts.
  5. Consistency is Everything: Showing up regularly builds trust and credibility.

Listen to the Full Episode

Want to hear the full story? In my latest podcast episode, “Car Confessionals: Don’t Call Me an Influencer,” I dive deeper into my journey as a content creator and the challenges and rewards of staying true to myself in a rapidly changing industry. Check out the full episode on YouTube here or listen to it on Spotify.


 

Closing Thoughts

As the digital space continues to evolve, I believe it’s important to redefine what it means to be a creator. Whether you call yourself an influencer, a digital entrepreneur, or something else entirely, the key is to stay authentic and create content that reflects your unique voice.

Thank you for joining me on this journey! Don’t forget to leave a comment below with your thoughts on the “influencer” vs. “creator” debate—I’d love to hear from you!


Disclaimer:  This is not a sponsored or collaborative post.  Affiliate links are listed throughout this post.

Happy Aloha Friday Fam! I’m super excited because I finally have a new Podcast Episode live after being away for quite a while. In today’s episode, we are going to be talking about a few updates. My boys are back to school and there are a number of other things I wanted to chat about. We are in a new season right now and this is the perfect way for us to get geared up, get inspired, and get ready to accomplish all the things.

*Please note that this episode was recorded on August 4th, 2021

In this Episode:

  • What’s going on in Honeygirl’s World
  • Satisfying my creative side
  • Google Worldwide Workshops and Masterclasses – a humbling experience
  • New Planners, New Books, and More
  • Mentally Exhausted
  • Self Care
  • The intention in our day-to-day
  • We’re in a New Season
  • We NEED to let go of the people that add toxicity to our lives.
  • Remove the people in your lives that don’t add value to your life

So Fam, what are your thoughts on all of this? Do you share a similar opinion with mine? Let me know your thoughts. Be sure to subscribe to the podcast to stay up to date with all the new episodes. I have so much in store for you. Wishing you all the most wonderful day and week. Don’t forget to stay true to yourself and be your biggest inspiration. XO

Connect with Me: https://www.instagram.com/honeygirlk

It’s been about 3 years since I have done an updated post for my Confessions of a Corrections Officer’s Wife Segment here on Honeygirl’s World. It’s not that I forgot, because God knows that I live this life each day. It’s more so that I sometimes hope that I can close my eyes and make it all go away. Sometimes writing it all down, well – it’s more of a challenge than I give it credit.

I did however, decide to record a podcast episode and I wanted to share it with all of you. Put on your headphones or turn up the volume and listen. I think that will make it a little easier than reading it, huh?